A Product Market Fit Show | Startup Podcast for Founders

He grew his startup to $150M ARR & an IPO. Now he's back for the AI wave. | Bob Tinker, Founder of MobileIron & BlueRock

6 snips
Jan 19, 2026
Bob Tinker, a serial entrepreneur and founder of MobileIron, scaled the company to $150M in revenue and led it to an IPO. Now, he’s back with BlueRock, focusing on agentic AI security. He emphasizes the importance of distinguishing between Product-Market Fit and Go-To-Market Fit, revealing how the former can lead to increased burn rates. Bob shares insights on conducting customer interviews, overcoming founder-led sales challenges, and using 'Deal Grind' sessions to refine sales strategies. He believes agentic AI is the next big wave, similar to the mobile revolution.
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ADVICE

Talk To Customers Before Building

  • Talk to customers before writing code or raising money to surface real pains.
  • Use LinkedIn and press-release research to get early conversations and advice from prospects.
INSIGHT

Start With One Urgent Use Case

  • Focus on a single urgent pain and find teaching customers who will give feedback.
  • Convert some betas to paid customers and iterate from their input.
ADVICE

Turn Founder Magic Into A Playbook

  • Don’t assume founder-led selling scales; build a repeatable go-to-market playbook.
  • Distill steps into a one-page recipe for reps and marketers to follow.
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