Pivot The Oscars' rebrand, Uber’s ‘yoga babble’ earnings call, and Friend of Pivot Andrew Ross Sorkin calls Instagram the 'Super App'
Feb 11, 2020
Andrew Ross Sorkin, a New York Times columnist and Squawk Box host, brings insights on the Oscars' rebranding and its cultural implications. He discusses Uber's recent earnings call, humorously critiquing corporate jargon and the idea of 'yoga babble.' Sorkin also dives into Instagram's evolution towards becoming a 'Super App,' merging e-commerce with social media. The conversation touches on creator monetization and the challenges faced by traditional media platforms in adapting to modern audiences.
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Oscars Brand Move
- Parasite winning Best Picture is a significant brand move for the Oscars.
- It signals a move towards recognizing international films and diverse storytelling.
Wage Stagnation
- The January jobs report shows employment is up, but wages remain stagnant.
- This highlights a concerning trend of job growth without corresponding wage increases.
Uber's "Yoga Babble"
- Scott Galloway criticizes Uber's earnings call for using excessive jargon.
- He calls it "yoga babble" and questions the meaning behind the complex language.