The RevOps Review

The future of Revenue Operations with Lonny Sternberg, VP of RevOps at Vestwell

Nov 15, 2024
Lonny Sternberg, VP of RevOps at Vestwell, shares insights from over 10 years in revenue operations. He highlights the importance of a strong Ideal Customer Profile (ICP) to enhance product-market fit. Lonny discusses the necessity of integrating RevOps into organizational planning early on and the future landscape of startup funding amid tech evolution. He emphasizes the blend of people, data, and AI in driving successful operations. The conversation also covers the shift to product-led growth and the need for collaboration and clear communication within teams.
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