
The future of Revenue Operations with Lonny Sternberg, VP of RevOps at Vestwell
The RevOps Review
Navigating Sales and Product-Led Growth Dynamics
This chapter explores the shift from sales-led to product-led growth models, emphasizing the rise of self-service and personalized sales experiences in the wake of COVID-19. It discusses the importance of building collaborative relationships with customers, framing sales teams as strategic partners in understanding and meeting client needs.
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