This Week in Startups

E1116: Cabana CEO Scott Kubly is building a fleet of hotels-on-wheels, shares insights on scaling an asset-heavy business, providing unique & flexible experiences to customers & more

Sep 29, 2020
Scott Kubly, CEO of Cabana and former Lime executive, discusses his innovative hotel-on-wheels concept inspired by a trip to Sydney. He shares insights on building a fleet of mobile accommodations, catering to travelers seeking flexibility and comfort. The conversation dives into the design of these unique units, pricing models, and the rise of RV living in urban spaces. Kubly also highlights the challenges of scaling an asset-heavy business while maintaining a focus on customer experience and the joy of family travel.
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ANECDOTE

Cabana's Origin

  • Scott Kubly's Cabana idea came from a late-night conversation with a friend in Sydney, while working for Lime.
  • He wished his hotel were closer, and the idea of a mobile hotel room was born.
INSIGHT

Hotel on Wheels

  • Cabana vans offer hotel-like amenities (bed, bathroom, kitchen) within a Ford Transit van.
  • This allows for comfortable travel and off-grid living.
INSIGHT

Water System Innovation

  • Cabana vans store ample fresh and gray water, allowing for surprisingly long showers.
  • The toilet system lasts several days before needing service, catering to off-grid trips.
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