Send & Grow by SparkLoop

Using giveaways to maximize growth with Aleyda Solis of SEOFOMO

Sep 6, 2023
Guest
Aleyda Solis
Louis Nicholls interviews Aleyda Solis, founder of SEOFOMO newsletter for SEOs. They discuss how Aleyda used her newsletter to grow her consulting business, her unique referral program strategy, and how she manages affiliates & sponsorships. They also talk about the challenges and mistakes with offering physical rewards in a referral program, and the importance of choosing valuable giveaways for newsletter growth.
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Episode notes
1
Introduction
00:00 • 2min
2
Starting a Weekly SEO Newsletter to Keep Readers Updated
01:55 • 2min
3
The Importance of Curation in the SEO FOMO Newsletter
04:17 • 21min
4
Maximizing Growth with Referral Programs and Giveaways
24:53 • 4min
5
Sponsorship Acquisition and Validation
28:41 • 12min
6
Challenges and mistakes with offering physical rewards as part of a referral program
40:33 • 2min
7
Choosing Valuable Giveaways and Excitement for Newsletter Growth
42:40 • 2min
8
Seizing Opportunities and Finding Inspiration for Growth
44:48 • 2min