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Limited Supply

S8 E6: Racist or Righteous? Unpacking the Hate Against Chinese Companies

May 29, 2024
Debating the ban on Shein by US government - racist or legitimate? Exploring DTC brands going global, influencer marketing on TikTok, and Moiz's brilliant/dumb business idea. Plus, the complexities of international expansion and the potential market for ozempic supplements.
33:18

Podcast summary created with Snipd AI

Quick takeaways

  • TikTok Shop's product-focused livestreams drive high sales with personalized comments, showcasing app's engaging strategies.
  • Debate over banning Chinese companies in the US raises concerns about national security versus unfounded bias, reflecting complex international dynamics.

Deep dives

TikTok's Personalized Comments

TikTok's feed algorithm personalizes comments based on user interactions, tailoring comments to individual preferences. This individualization extends to product-focused livestreams, with live stream shopping channels featuring products like liquid IV garnering high viewerships and sales, showcasing the app's successful engagement strategies.

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