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The Logan Bartlett Show
EP 114: Emery Wells (CEO, Frame.io) on Selling to Adobe for $1.3B, Working with SNL and High Pain Tolerance
Aug 16, 2024
Emery Wells, co-founder and CEO of Frame.io, details his incredible journey from NYC bartender to startup founder, culminating in a $1.3 billion sale to Adobe. He shares insights from his work with SNL that ignited his entrepreneurial spirit. Discussing the importance of design and a unique company culture, he rejects the lean startup model and emphasizes maintaining high standards. Emery also navigates the intense processes of fundraising and acquisitions, along with the impact of AI on creativity—highlighting lessons learned along the way.
01:41:57
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Quick takeaways
- Emery Wells transitioned from being a NYC bartender to co-founding Frame.io, driven by insights gained from working in video production with SNL.
- He critiques the lean startup concept, advocating for a vision-driven approach rather than strict adherence to popular methodologies in product development.
Deep dives
From Bartender to CEO: The Founding Journey of Frame.io
Emery Wells shares his transition from a bartender in New York to the co-founder and CEO of Frame.io, a video review and collaboration platform. He initially moved to pursue filmmaking but quickly recognized the challenges in the video production industry while running a post-production company that worked with clients like SNL. This experience exposed him to a significant pain point that inspired the creation of Frame.io, which aimed to streamline the video review process. Emery highlights how necessity drove the innovation behind Frame.io, as it addressed the inefficiencies he encountered firsthand.
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