Masters of Scale

Rapid Response: How Electronic Arts grows a metaverse, with CEO Andrew Wilson

Aug 26, 2021

Andrew Wilson, CEO of Electronic Arts, shares insights on the booming gaming industry, emphasizing its role as the fastest-growing entertainment medium. He discusses the evolution of gaming during the pandemic and the shifting motivations behind it. Wilson also addresses cultural challenges, such as harassment and diversity, within the industry. He explores the metaverse's origins and its significance for future gaming spaces, advocating for community engagement and safety while navigating the competitive landscape of virtual worlds.

33:35

Episode guests

Andrew Wilson

AI Chapters

Episode notes

Intro

3min

Gaming Industry Resilience Amidst Pandemic

9min

The Evolution and Culture of Gaming

7min

Navigating Industry Turmoil: Focus on Internal Culture and Improvement

2min

Exploring the Metaverse Landscape

12min

Building Positive Gaming Communities

5min

Hollywood may build stars, but gaming is "the biggest, fastest-growing entertainment medium in the world," says CEO Andrew Wilson of Electronic Arts. That's why businesses from Netflix to Disney to Facebook are eyeing the space, along with creators and startups eager to tap into the entrepreneurial opportunities posed by the still-evolving "metaverse." Wilson, who oversees franchises from Apex Legends to FIFA to The Sims, explains how he's playing in this ever-changing field – and how an industry-wide cultural referendum on harassment keeps him up at night.

Read a transcript of this interview at: mastersofscale.com

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