Excuse the 1-day delay but we're here! This time with Steve P. Young, in the flesh.
Steve is the founder of App Masters, which he founded 13 years ago! He's basically reached "God level" in the app marketing game. His YouTube channel is also the biggest one for App marketing, link below.
We're so happy he blessed us with his time, so we could geek around the world of apps for an hour.
Looking to stay sharp and learn from industry experts? Our podcast is the perfect place to do just that. Join us as we extract the best information and insights from our guests.
๐ Useful links ๐
โ
Steve's Linkedin: https://www.linkedin.com/in/stevepyoung/
๐บ Steve's Youtube: https://www.youtube.com/@AppMasters
๐ง Podcast's newsletter: https://ingrowthwetrust.beehiiv.com/subscribe
๐ Timestamps ๐
0:00 Late-night podcast recording.
5:41 Starting a podcast about apps.
10:38 The misconception about ASO.
11:52 Riches are in the niches.
15:43 Bootstrap vs VC-backed.
19:11 How to find a niche app category.
22:30 Niche keyword search traffic strategies.
25:57 Monetization strategies for app developers.
29:15 Hard paywall or nah.
32:07 Push notification tactics.
39:10 AI-powered dating assistants.
42:34 Keyword ranking.
49:35 Making money with ASO.
53:01 Monetizing of Yoann's game, Z-END.
58:59 Kids saying "ums".
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