The Influential Personal Brand Podcast

Grace Yourself with Chris Janssen

Jan 28, 2025
Chris Janssen, a leading results coach and bestselling author who has worked alongside Tony Robbins, shares her journey in this engaging discussion. She talks about her latest book, 'Grace Herself,' and the complexities of becoming a bestselling author. Janssen offers insights on the publishing landscape, emphasizing the importance of trust and community. She candidly explores her sobriety journey, promoting the idea of being 'sober curious' and encouraging listeners to tackle addiction one day at a time, always focusing on personal growth.
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ANECDOTE

Self-Publishing Experience

  • Chris Janssen self-published her first book and learned valuable lessons.
  • She realized the importance of audience building and pre-launch preparation.
ADVICE

Writing and Launching a Bestselling Book

  • Target specific audiences before writing, focusing on their needs and interests.
  • Prioritize impact over numbers, viewing your message as a stewardship.
ADVICE

Choosing PR for Book Launch

  • Choose PR based on your specific outcome, whether it's bestseller lists or visibility.
  • Align PR efforts with the book's mission, not just your personal brand.
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