The Game with Alex Hormozi A Millionaire's Meaning of Life (on Charlie & Ben Podcast) Pt.2 - Sept. '21 | Ep 413
18 snips
Jul 23, 2022 
In this engaging conversation, entrepreneur Alex Hormozi shares insights on marketing attractive products and the nuances of hiring the right talent. He discusses Aristotle's views on joy and the deeper meaning of life, emphasizing the importance of strong relationships and shared experiences. Hormozi also reveals his personal journey and philosophy that blends success with personal fulfillment, making a compelling case for happiness rooted in meaningful engagement.
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Solve Every Micro Problem
- Delineate every customer problem and design solutions for each.
- Prioritize solutions that customers perceive as easiest, like pre-loaded grocery lists.
Trim and Stack
- Start with a broad range of ideas, then refine them through customer feedback.
- Focus on simplicity and the highest-value solutions.
Start High, Go Low
- Start with high-end, done-for-you services to learn about customer problems.
- Use this knowledge to create scalable, lower-priced offerings later.
