If We Started a Business Today, Here's How We'd Get 100k Leads/Month
Mar 5, 2024
41:51
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Learn how to get 100k leads/month with cutting-edge tactics like YouTube short-form content, influencer partnerships, and AI in marketing. Explore historical figures' influence in crafting compelling narratives for marketing success.
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Quick takeaways
Leveraging YouTube and short-form content can scale lead generation to 100k/month.
AI integration optimizes marketing efficiency and allows for strategic innovation.
Deep dives
Building a Marketing Engine for 100,000 Leads
Building a marketing strategy to generate 100,000 leads entails leveraging channels like YouTube and short-form videos for high scale and defensibility. Innovations in AI and multimodal content creation present opportunities for more efficient growth. Partnering with influencers, affiliate marketing, and traditional paid channels play crucial roles in lead generation strategies.
Crafting Brand Campaigns for Mindshare
Crafting engaging brand campaigns involves creating cohesive narratives and character-driven stories that resonate with audiences. Focusing on differentiation and storytelling as a craft rather than just data-based science can yield long-term brand success. Winning the 'little corner of the internet' each week involves being authentic, interesting, and singular in perspective.
The Art of Storytelling in Marketing
Storytelling in marketing is deemed challenging due to the need for authentic yet relatable narratives that captivate audiences. Writing with clarity and universality is key to creating compelling stories that stand out amidst the saturated market. Developing a strong point of view and crafting unique narratives can elevate brand storytelling.
AI Ops and Leveraging Data in Marketing
AI operations teams play pivotal roles in optimizing conversion rates and efficiency in marketing campaigns. By leveraging AI for iterative improvements, marketers can focus on strategic step changes and innovative initiatives. The future of marketing lies in balancing AI-driven data insights with human creativity and strategic thinking.
What would you do if you were building a marketing engine right now?
Kipp and Kieran dive into the cutting-edge tactics and bold strategies that could earn you 100k leads a month. Learn more on harnessing the power of YouTube's short-form content, forming lucrative influencer partnerships, and leveraging AI not just to keep up, but to lead the marketing race.