The Game with Alex Hormozi How To Stack EFTs For Real...💰💰💰👆🏼👆🏼👆🏼 3 WAYS TO GROW YOUR RECURRING LIKE YOU MEAN IT #gymgrowthacking #notnattygyms #unnaturalgrowth | Ep 82
5 snips
Oct 5, 2018 AI Snips
Chapters
Transcript
Episode notes
EFT Equation
- Understand the EFT equation to break through plateaus: (Referrals + Cold Traffic) / Attrition.
- This helps predict gym capacity and future growth by removing emotions and using math.
Boost Sign-Ups
- Increase sign-ups through launch programs, converting front-end offers to EFTs.
- This boosts initial growth, but growth rate slows as attrition affects the larger base.
Reduce Attrition
- Reduce attrition by improving customer service: bi-weekly outreach, handwritten cards, track attendance, and call absentees.
- This significantly impacts gym capacity, doubling it by cutting attrition from 10% to 5%.