GTM Disrupted with Mike Smart
A chat with an interim CPO and “smokejumper”
Nov 15, 2023
Silicon Valley start-up veteran and software product executive expert Rich Mironov talks about the priorities of a CPO shifting from release velocity to sales velocity. Key learnings include leading strategic alignment, mastering financial fluency, initiating trade-off discussions, and nurturing an innovative culture. The podcast also discusses the changing role of an interim CPO, connecting roadmap and planning to ROI, the importance of a diverse skill set for product executives, AI adoption in businesses, and building credibility and influence in product leader roles.
39:49
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Quick takeaways
- Product management professionals should prioritize using the language of money when communicating with executive teams in order to gain their attention and support.
- Product leaders must balance innovation and sustaining efforts, investing in the future while addressing immediate customer needs.
Deep dives
The Importance of Using the Language of Money
In order to effectively communicate with executive teams, product management professionals should prioritize using the language of money. Executives, especially those in sales-led organizations, do not care about technical jargon like agile, sprints, or story points. Instead, they focus on financial outcomes. By framing conversations in terms of money and conveying the financial impact of decisions, product leaders can gain the attention and support of executives.
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