GTM Disrupted with Mike Smart cover image

A chat with an interim CPO and “smokejumper”

GTM Disrupted with Mike Smart

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The Changing Role of Interim CPO and Challenges in Alignment

This chapter explores the evolution of the interim CPO role, from focusing on product and team collaboration to considering company economics and revenue generation. It delves into the challenges that arise when teams prioritize different goals and the strategies for making a quick impression as an interim CPO. The chapter also discusses the impact of pre-built infrastructure on building small releases for individual customers and highlights the importance of effective communication with executives in terms of financial impact.

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