Marketing School - Digital Marketing and Online Marketing Tips How Digital Advertising Will Change in 2023 & Beyond
Mar 19, 2023
They discuss the impact of app tracking transparency, rise of ad platforms, increase in dark social posting, need for data and analytics, use of AI for data analysis, employee promotion on social media, and shift towards own channels. They also examine the changing landscape of digital advertising, importance of email, podcasts, blogs, push notifications, and text lists. Revenue potential, SEO content, data collection, mergers and acquisitions, audience partnerships, and employee engagement on social media are highlighted.
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