The Marketing Companion

How curiosity fuels marketing

Jul 15, 2024
Author and speaker Jay Acunzo discusses the importance of curiosity in marketing, emphasizing its role in idea generation and staying innovative. The podcast explores how frustration can lead to curiosity, the need for creativity in B2B marketing, and the power of asking thought-provoking questions. It also highlights the significance of cultivating curiosity within teams to drive meaningful content creation.
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