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Wealthy Way

Digital Marketing 101 - A Complete Beginner's Guide to Marketing (Explainer Video) | Stephen Johnson & Stephen Blackburn

Mar 18, 2024
Discover the pitfalls of marketing agencies and the power of Facebook data in digital marketing. Learn about metrics, Facebook pixel setup, and strategies for effective ad scaling. Explore manual bidding advantages, audience building through valuable content, and overcoming self-doubt in marketing. Dive into lead generation, mentorship, and surrounding yourself with achievers for success.
01:14:04

Podcast summary created with Snipd AI

Quick takeaways

  • Utilize Facebook's data to target specific audiences effectively for successful digital marketing campaigns.
  • Transition from agency reliance to internal marketing teams for personalized and rewarding results.

Deep dives

Posting Regular Content Boosts Conversion Rates

Consistently posting content has a significant impact on various aspects of your business. It enhances the conversion rate of your webinars and challenges, ultimately leading to improved sales and business growth. Facebook's wealth of data allows for targeted marketing strategies, making it easier to reach potential customers and maximize profitability.

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