Week in Views E05 - GDC Roundup, EU calls out Apple, and lots of MENA news
Mar 29, 2024
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Industry experts from the mobile games sector discuss the EU's investigation into Apple and Google, GDC highlights, and MENA market news. Topics include Dragon's Dogma 2 mechanics, guitar-synthesizer fusion, Bracer's studio sale, blockchain gaming, ad evolution in games, and GDC insights.
European Commission investigates Apple and Google over possible DMA violations
Supercell's Brawl Stars revenue and engagement increase with strategic content updates
GDC 2022 highlights industry challenges, Web 3 potential, and Unreal's prominence
Deep dives
Supercell's Success With Brawl Stars: A Revenue Boost and Player Engagement
Supercell's strategic content updates for Brawl Stars led to a dramatic revenue increase and engagement boost. Their focused efforts resulted in an 8.8 times revenue increase and a 3.9 times increase in daily active users.
Insights From Superplay: Developing Crossover Game Die Streams and Celebrity Marketing
Superplay's success with Die Streams, a $30 million hit, showcases their ability to innovate. Their development process and marketing strategies, including celebrity endorsements like Kate Beckinsale, offer valuable insights into their approach.
Candy Crush Saga's $1 Million All-Stars Tournament: Legacy and Player-Centric Event
Candy Crush Saga's All-Stars tournament, featuring a $1 million prize pool, highlights the game's enduring legacy. Player feedback drove the competitive event, showcasing King's commitment to engaging and rewarding their player community.
Call of Duty: Warzone Launch and Early Performance
Call of Duty: Warzone's launch generated 1.4 million in its initial days, lagging behind its predecessor, Call of Duty Mobile, which achieved over 4 million in the same timeframe. Optimization issues and player feedback are key factors impacting its early performance.
Roblox's $35 Million Creator Fund and Expansion into Short-Form Video Content
Roblox's $35 million creator fund focuses on next-gen experiences and highlights a shift towards short-form video content creation. This move diversifies Roblox's offerings beyond gaming and aligns with current trends in content creation.
Key Takeaways from GDC: Industry Challenges, Unreal's Dominance, Web 3 and AI Trends
GDC 2022 emphasized industry challenges with layoffs, market decline concerns, and technological advancements in Web 3 and AI. Unreal's prominence over Unity, Web 3 potential, and industry reflections on obstacles and innovation were major takeaways from the event.
Brian Baglow, Craig Chapple, Paige Cook and Aaron Astle from the PocketGamer.biz team discuss the latest mobile games industry news from the in our new 'Week in Views' series.
We cover the European Commission's investigations into Apple and Google over possible DMA violations, offer takeaways from a big week at GDC, and delve into the big news coming out of the MENA market.
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Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/
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