MarTech Podcast ™ // Marketing + Technology = Business Growth

How Agentic AI Will Transform Sales & Marketing

Dec 10, 2024

Daniel Saks, Co-founder and CEO of Landbase, discusses the revolutionary role of Agentic AI in sales and marketing. He explains how this technology automates tedious tasks, allowing marketers to focus on creativity and strategy. The conversation highlights the proactive nature of Agentic AI, contrasting it with traditional AI. Saks also explores the evolving landscape of marketing jobs and the importance of balancing technological advancements with human connections for future success.

17:18

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Episode guests

Daniel Saks

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Agentic AI automates complex tasks and streamlines workflows in sales and marketing, allowing for more focus on creative strategies.

The evolving role of marketers emphasizes the need for human creativity and strategic thinking alongside automated AI processes.

Deep dives

Understanding Agentic AI

Agentic AI revolutionizes traditional artificial intelligence applications by taking autonomous actions based on data rather than just responding to prompts. This advanced software can automate complex and repetitive tasks, letting users focus on higher-value activities. For example, agentic AI can analyze market conditions, competitor strategies, and customer segmentation to tailor marketing campaigns effectively. By acting on insights instead of merely conveying information, it streamlines workflows and enhances productivity.

Intro

3min

Exploring Agentic AI

5min

Embracing Optimism: The Human Side of Agentic AI

2min

The Future of Marketing in an AI-Driven World

5min

The Resurgence of Creativity in Marketing Strategies

4min

Co-founder & CEO of Landbase, Daniel Saks, delves into the transformative impact of Agentic AI on sales and marketing strategies. Discover how Landbase, the world’s first agentic AI platform, revolutionizes go-to-market processes with its GTM-1 Omni suite. Gain insights from Daniel Saks on leveraging AI to automate, unify, and optimize sales and marketing workflows for scalable lead generation. Show Notes

Connect With:

Daniel Saks: Website // LinkedIn
The MarTech Podcast: Email // LinkedIn // Twitter
Benjamin Shapiro: Website // LinkedIn // Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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