166: Marketing, Messaging and What We're Not Putting Up With Anymore with Jen Liddy

4 snips

Oct 16, 2024

Jen Liddy, a brand message and content strategist, joins for a transformative discussion on marketing and personal boundaries. She breaks down the crucial components of effective brand messaging, detailing how clarity attracts the right clients. Jen shares her frustration with oversized programs and emphasizes the importance of tailored, impactful marketing. The conversation also dives into recognizing personal patterns and fostering growth by addressing negativity, ultimately encouraging listeners to embrace clarity and authenticity in their business journeys.

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Intro

00:00 • 2min

Mastering Brand Messaging

01:34 • 22min

Effective Offering Strategies for Service Providers

23:56 • 2min

Embracing Change: The Power of Not Tolerating Negativity

26:02 • 3min

Journey of Self-Discovery

28:36 • 6min

Harnessing Anger for Growth

34:52 • 5min

Today, we have a podcast first... Brand Message & Content Strategist, Jen Liddy is joining us for the 3rd time on Coach Business!

We always have a great conversation but today we're talking specifically about marketing, messaging, and what we're not putting up with anymore... I think many of you will be able to relate.

Join us as we discuss:

- The foundational work of talking about your stuff so your audience gets it

- Being stuck in marketing hell

- What we're not putting up with anymore (in life and business!)

- Getting clarity and knowing your values/what you want

"I'm fatigued by large group programs and unused courses... At this point in my business, I want somebody's eyes on my stuff."

Listen in and consider where you are just getting by, making do, adhering to someone else's expectations, or repeating an unhelpful pattern.

Added bonus: uplevel your mindset and your messaging while you're at it!

Visit Jen's website HERE.

Click "Buy the Backstage Brilliance Marketing Toolkit" and enter code "Caryn" to get it for free. Thank you, Jen!

Click HERE to purchase The Values Workshop ($33), or reach out for more info.

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/cflMk1etGIw

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Learn more about Jen and her work at jenliddy.com.

Check out her podcast: Content Creation Made Easy and/or sign up for her newsletter for all the messaging and marketing goods!

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans… Sign up for my weekly newsletter, The Playbook. Connect with me on social: I’m @caryngillen in all the places Or grab this free resource I made just for you! 5 Ways to Make Coaching Your Marketing. You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠. If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.