Decoder with Nilay Patel

Recode Decode: Ben Silbermann

Jan 17, 2020

Ben Silbermann, CEO of Pinterest, dives into the unique strategies the platform employs to enhance user happiness and foster community. He discusses the balance between inspiration and safety in tech, addressing content moderation challenges while promoting mental wellness. Silbermann introduces the Verified Merchant Program to bolster online shopping trust and highlights how augmented reality is reshaping retail experiences. The conversation also explores effective storytelling in advertising amidst stiff competition from e-commerce giants.

33:49

Episode guests

Ben Silbermann

AI Chapters

Episode notes

Intro

2min

Balancing Inspiration and Safety in Tech

8min

Building Trust through Verified Merchant Program

2min

Sponsor Break: Navigating Disruption and Hydration Solutions

2min

Navigating the Future of Online Shopping

18min

Innovating Commerce with Augmented Reality

2min

Pinterest CEO Ben Silbermann talks with Recode's Kara Swisher about deliberately engineering happiness into the site, expanding into commerce, and competing with larger social and commerce tech companies. This interview was recorded in front of a live audience at the National Retail Federation's annual conference, the Big Show, in New York City.

Featuring:

Ben Silbermann (@8en), CEO, Pinterest

Host:

Kara Swisher (@karaswisher), Recode co-founder and editor-at-large

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