

20VC: Front's Mathilde Collin on Why Discipline Is More Important Than Vision, The Right Way To Approach Investor Updates and Director Reports & How To Effectively Structure 1-1s
May 24, 2019
Mathilde Collin, Co-founder and CEO of Front, is reshaping email collaboration with innovative workflows. She emphasizes that discipline outweighs vision, sharing how it underpins a successful startup. The conversation dives into essential communication strategies for investor updates, highlighting common pitfalls founders encounter. Mathilde also discusses the importance of nurturing investor relationships long before fundraising. Lastly, she stresses the need for a supportive network and a positive company culture as vital components for growth in the competitive SaaS landscape.
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Front's Origin
- Mathilde Collin founded Front five years ago after a year of startup experience.
- Initially wanting to create a positive work environment, she moved Front to San Francisco due to customer concentration.
Discipline over Vision
- Mathilde Collin prioritizes discipline over vision, emphasizing consistent execution.
- A grand vision can evolve, but consistent progress requires discipline.
Assessing Discipline
- Look for consistent behavior, like timely investor updates in a consistent format.
- Assess discipline based on role-specific tasks, such as pipeline management for sales or fact-raising for product.