Think Fast Talk Smart: Communication Techniques
160. Rethinks: How to Communicate Your Gameplan
Sep 17, 2024
Jesper Sørensen, a Professor of organizational behavior at Stanford GSB, discusses the evolving landscape of organizational strategy. He emphasizes that effective strategies arise from dynamic conversations rather than top-down orders. Highlighting the importance of listening to frontline teams, Sørensen illustrates how a collaborative approach fosters adaptability. He also explores the distinction between strategy and planning, underscoring the role of storytelling and engagement in communicating effective strategies that resonate across all levels of an organization.
25:43
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Quick takeaways
- Effective storytelling enhances communication of strategies, fostering alignment and participation across all organizational levels for success.
- Emphasizing that strategy should be a collective responsibility empowers organizations to adapt to changing circumstances and promotes collaboration.
Deep dives
The Importance of Strategic Communication
Effective storytelling is essential for conveying both business and personal strategies. It enables individuals to articulate their approach to achieving goals and guiding organizations toward success. Many professionals often become entrenched in their daily tasks, neglecting the need to reflect on the strategic direction of their organization or personal life. Taking the time to develop and communicate a clear strategy not only drives success but also aligns teams and resources effectively.
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