Social Media Marketing Podcast

Landing Pages That Convert: A Framework for Success

37 snips
Mar 2, 2023
Website strategist Wes McDowell breaks down the building blocks of a sales page, from a make-or-break headline and clear benefits to persuasive testimonials and objection-busting FAQs. He also shares ways to uncover what customers really struggle with and turn those insights into landing pages that make visitors want to take the next step.
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Episode notes
1
Introduction
00:00 • 2min
2
How to Create Landing Pages That Convert
02:08 • 3min
3
What Year Did You Decide to Become a Website Strategist?
04:54 • 2min
4
How Did Your Business Progress From 2015 Up to Now?
06:41 • 2min
5
How to Make a Landing Page Conversion Work for You
08:12 • 2min
6
Is Your Landing Page So Important for Marketers?
10:08 • 2min
7
The Perfect Landing Page Blandstone
11:46 • 2min
8
The First Step of Your Perfect Landing Page
13:21 • 4min
9
Landslash Homepage - What's Your Thoughts About the Problem Solution?
17:33 • 3min
10
How Do I Even Get at These Problems?
20:44 • 2min
11
Do You Have a Problem?
22:35 • 2min
12
What Are the Benefits and Features?
24:48 • 2min
13
What Are the Benefits of Your Service?
26:35 • 2min
14
How to Get the Right Testimonials on Your Website
28:47 • 2min
15
How to Get a Good Testimonial
30:22 • 2min
16
What's the Next Step in Social Media Marketing?
32:09 • 3min
17
Do You Have a Wild Card?
34:39 • 2min
18
Do You Want It or Don't You?
36:35 • 2min
19
I Love It When You Call It Objection Handling
38:20 • 2min
20
How Many FAQ Questions Do You Have?
40:12 • 2min
21
The Social Media Marketing Podcast - Mike Stelsner
42:06 • 2min