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Billionaire Investor Reveals The 3 Most Impactful Books He’s Ever Read – Andrew Wilkinson

Nov 24, 2024
Dive into the world of transformational literature as Andrew Wilkinson shares the three most impactful books that shaped his business mindset. Discover how these titles influenced his approach to entrepreneurship and marketing. The conversation offers intriguing insights into the psychology of decision-making. Get ready to rethink your reading list and consider how literature can drive personal and professional growth.
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ANECDOTE

From Posters to Publishing

  • Felix Dennis, founder of Maxim Magazine, built a publishing empire.
  • He started by selling Bruce Lee posters and then created magazines to sell them.
ADVICE

Business Cheat Codes

  • Read "Getting Everything You Can Out of All You Got" by Jay Abraham for practical business strategies.
  • The book offers various cheat codes for increasing revenue and customer acquisition.
ANECDOTE

The Power of Contrast

  • Robert Cialdini's "Influence" explores psychological principles applied to business.
  • A realtor might show a bad and an expensive house before a reasonably priced one to make the latter seem more appealing.
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