How I Built This with Guy Raz ICYMI... HIBT Lab! The Financial Diet: Chelsea Fagan
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Jan 5, 2023 
Chelsea Fagan, Founder and CEO of The Financial Diet, transformed her early financial struggles into a thriving multimedia personal finance platform. She shares insights on prioritizing employee satisfaction over rapid growth and the challenges of managing finances in a society that pressures young individuals. Fagan discusses the significance of targeting niche audiences, especially women, to ensure meaningful financial education. Her commitment to sustainable practices, including a four-day work week, highlights a refreshing approach to corporate culture.
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Early Financial Troubles
- Chelsea Fagan accumulated substantial debt in her late teens and early twenties due to compulsive spending habits.
- This stemmed from financial insecurity developed after moving from a low-income to an affluent community.
Thought Catalog Experience
- Chelsea Fagan's writing career began with a viral article titled "Now Accepting Boyfriend Applications" on Thought Catalog.
- This led to a role as creative director for branded content, providing valuable insights into media monetization.
The Financial Diet's Origins
- After receiving a book advance, Fagan paid off her debts and started a Tumblr blog called "The Financial Diet."
- This blog aimed to improve her financial habits through public accountability and community support.