209: ENCORE: If I Were Starting an Online Course Business in 2023, Here's Exactly What I Would Do
Sep 19, 2023
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The podcast discusses the steps to start an online course business, the importance of marketing and compelling offers, the impact of online courses on life, the origins and income sources of the podcast, audience building on platforms like Instagram and YouTube, equipment needed for an online course business, the introduction of the Genesis courses program, and the initial sales and confidence boost of launching an online course.
Building a successful online course business requires focusing on marketing, sales funnels, and compelling offers.
To maximize efficiency and increase chances of success, it is crucial to understand the new strategies for building a profitable online course business in 2023.
Deep dives
Building a Profitable Online Course Business in 2023
Learn the new strategies for building a profitable online course business in 2023. The speaker shares their exact plan to maximize efficiency and increase chances of success. The process has significantly changed over the years, and it is crucial to understand what works in the current landscape.
Understanding Why Most Course Creators Fail
Discover the reasons behind the majority of failures among course creators. Many fail to generate sales despite investing time and effort. The speaker emphasizes the importance of not just building a course, but also establishing a course business, focusing on marketing, sales funnels, and compelling offers.
Introducing Genesis Courses for Beginners
Explore the Genesis Courses beginner program designed to help individuals from ideation to establishing a profitable online course business. The program provides step-by-step guidance, coaching, and a supportive community to assist those who have not yet started or are struggling to make sales.
Key Steps for Building an Online Course Business
Discover the key steps towards building a successful online course business. This includes shifting mindset to becoming a creator, the importance of nailing down a specific niche, developing a unique offering or secret sauce, audience building through content marketing, designing the course modules, creating a compelling offer, and utilizing effective urgency strategies.