The Art of Selling Online Courses Meet the Artist Running a $600K Online Business
12 snips
Jul 31, 2025 Remy Lack, a self-taught artist and former engineer, shares his journey from 15 years in tech to running a $600K art business. He discusses how authentic connections outperform perfection and why vulnerability can inspire audiences. Remy reveals his unique, spiritually-infused watercolor coaching approach, which emphasizes personal growth over rote techniques. Featuring a striking 50% conversion rate on high-ticket sales, he also explains his pricing strategies and the delicate balance between creativity and business in the online marketplace.
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Connection Beats Perfection
- Sharing personal life experiences creates strong audience connection.
- This connection makes people choose Remy over competitors despite market saturation.
Storytelling Enhances Teaching Methodology
- Combining storytelling with technical painting instruction appeals to diverse learners.
- People relate both to emotional stories and structured methodologies in Remy's teaching.
Embracing Vulnerability Boosts Connection
- Remy cried in a YouTube video expressing his frustration with inauthentic tutorials he had made.
- This vulnerability deeply resonated with his audience and increased leads and engagement significantly.
