Ecommerce Playbook: Numbers, Struggles & Growth Email: Not Just a Retention Play
11 snips
Feb 6, 2024 Discussion on relaunching email marketing service at Common Thread Collective, maximizing revenue through email campaigns, expanding email marketing beyond retention, strategic shift in approaching email and SMS for revenue, utilizing email for new customer acquisition, avoiding hidden costs in email marketing, and actionable advice for maximizing revenue through email campaigns.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Reframing Retention Services Strategy for Email and SMS
01:54 • 5min
Strategic Deployment of Email and SMS for Revenue Optimization
06:28 • 4min
Navigating the Complexities of Email Marketing Costs and Customer Engagement
10:12 • 3min
Utilizing Email for New Customer Acquisition and Revenue Growth Strategies
13:05 • 5min