Jason Aubee, Senior VP of Sales at TechSee, discusses how visual communication can enhance customer experience in call centers. Topics include benefits of Omni Channel and Multimodal communication, AI technology for personalized interactions, and leveraging episodic memory for continual improvement.
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Quick takeaways
Utilizing visual elements in customer interactions enhances customer experiences by providing comprehensive data and insights.
Leveraging cognitive memory concepts like semantic and episodic memory enhances conversational AI for personalized customer solutions.
Deep dives
Evolution of Call Centers to Profit Centers
The conversation revolved around the transformation of call centers into profit centers leveraging advanced technology in engaging customers. Traditionally seen as places for complaints, call centers are now recognized as avenues for profit. The discussion highlighted how firms are struggling to effectively engage with customers despite incorporating advanced technology in customer service operations.
Enhancing Customer Experiences with Visual Information
The importance of utilizing visual elements in customer interactions was emphasized to improve customer experiences. By integrating visual information, such as images and videos, into conversation workflows, organizations can gather more comprehensive data and insights. Visual elements significantly enhance the depth and quality of interactions, offering a broader understanding of customer needs and streamlining problem-solving processes.
Advancing Conversational AI with Cognitive Memory
The podcast delved into the use of cognitive memory concepts, specifically semantic and episodic memory, to enhance conversational AI. Semantic memory aids in recalling facts and concepts, while episodic memory enables learning from experiences. By leveraging episodic memory, organizations can extract deeper insights and provide personalized solutions to customers. The integration of these memory types allows for dynamic learning and adaptation in customer interactions.
Today’s guest is Jason Aubee, Senior Vice President of Sales at TechSee. TechSee is a software company that develops visually-driven solutions for customer experience workflows. Jason joins us on the program to talk about the value that can be unlocked in call centers and other service environments when we move away from audio-exclusive communication channels. Later in the program, he explains at length the wealth of data and customer insights that these approaches can unlock. This episode is sponsored by TechSee. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1.
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