The Futur with Chris Do Building Your Client Dream Team w/ Daniel Priestley | Recast
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Dec 25, 2025 
Daniel Priestley, an entrepreneur and author, shares insights on attracting high-end clients in a transformative discussion. He reveals why top-tier clients are often easier to work with, emphasizing the importance of a strong personal narrative and cataloging past successes. Daniel introduces practical strategies for filtering prospects and building credibility. He also discusses the power of waiting lists as a demand-creation tactic and how to differentiate between functional and vital work to elevate perceived value. This chat is a goldmine for creatives aiming to position themselves as key influencers.
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Value Scales With Client Size
- High-end clients pay exponentially more because the impact you create scales with their business, not because the work is fundamentally different.
- Small improvements for big clients yield massive ROI, so the same service can be worth 5x–10x depending on the client.
Catalog Your Wins And Numbers
- Mine your last years for pedigree: list brands, awards, numbers and stories to speed client due diligence.
- Present aggregated results (e.g., uplift, client revenues) so prospects quickly see credibility.
Adopt A KPI Identity
- Reposition from worker to key person of influence by specializing, publishing and owning a niche identity.
- Signal authority with a book, content, awards, followers and clear niche language.