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Launching Products (with Rebecca Kalogeris from Pragmatic Institute)

Jul 18, 2022
28:36
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1
Introduction
00:00 • 2min
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2
Product Management Groups - How Did You Get There?
01:38 • 2min
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3
The Pragmatic Institute
03:50 • 3min
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4
What Makes a Great Product Launch?
06:30 • 4min
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5
The Key Component of a Successful Product Launch?
10:10 • 2min
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6
Product Marketing
12:09 • 2min
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7
Is There a Pragmatist Approach to Product Launch?
13:51 • 4min
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8
Is There a Difference Between Product Development and Launch?
17:33 • 4min
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9
Is There a Red Flag for a Successful Launch?
21:29 • 2min
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10
How Do You Approach Training and Mentoring?
23:02 • 2min
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11
How Do You Build That Intention?
25:20 • 3min
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 We know there's so much that goes into building great products, but what goes into launching them? Michael Luchen is joined by Rebecca Kalogeris—VP of Marketing & Product Strategy at Pragmatic Institute—to talk about launching products. 

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