eComFuel

February State of Play

Feb 7, 2025
In this engaging discussion, Bill D'Alessandro, CEO of Natural Dog Company and co-host of Acquisitions Anonymous, shares insights on eCommerce trends heading into 2025. He recounts humorous skiing adventures while discussing the benefits of outsourcing teams to Latin America. The conversation also explores evolving consumer habits, the future of international hiring, and personal anecdotes that inspire business strategies. Plus, Bill reveals his thoughts on navigating financial strategies and the intriguing world of non-alcoholic beverages.
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ANECDOTE

Ski Trip and Family

  • Bill D'Alessandro recently skied in Colorado with Kelsey Larrick while his wife watched their three kids.
  • His wife then got the flu, highlighting the challenges of parenting and work-life balance.
ADVICE

Outsourcing to Latin America

  • Consider Latin America for outsourcing marketing teams due to similar time zones and cultural understanding.
  • They offer advantages in communication, work styles, and brand alignment compared to Asian teams.
INSIGHT

Hiring Internationally

  • While direct hiring is possible, using agencies for international hires can be more efficient despite added costs.
  • Agencies handle language barriers, job postings, and initial screening, saving time and effort.
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