Marketing Against The Grain
AI CEO Reveals 3 Ways Marketers Can Win In The AI Era | May Habib (#162)
Episode guests
Podcast summary created with Snipd AI
Quick takeaways
- Marketers need to embrace AI as a tool to become creators and produce high-quality content more efficiently.
- Early adopters who are impatient and act quickly to master the most obvious AI opportunities have a significant advantage in the AI era.
Deep dives
AI Winners and Losers
In this podcast episode, the hosts discuss who the winners and losers of the AI era are. They highlight that every platform shift has winners and emphasize the importance of being on the winners podium. They bring in the founder of an AI company that has raised $100 million in capital and share her opinionated thoughts on who will win and lose in this AI era. They highlight the importance of being at the intersection of art, science, and AI tools, as well as the need for marketers to become creators. They also discuss the impact of AI on content marketing and the evolving role of marketers as original thinkers. Lastly, they talk about the future of customer experience and the importance of providing highly personalized and customized experiences through AI concierges.
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