9min chapter

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AI CEO Reveals 3 Ways Marketers Can Win In The AI Era | May Habib (#162)

Marketing Against The Grain

CHAPTER

Evolving Roles in Marketing and Creation

This chapter examines the shift in the marketing landscape as creators take on roles traditionally held by marketers, focusing on engagement and data utilization. It emphasizes the integration of AI in marketing strategies, highlighting the need for collaboration across teams and the importance of adapting to new technologies to enhance customer experiences.

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