
15 Minutes with the Boss
John Carfi: Making a good first impression, giving up sugar, and why he doesn’t care about being liked in business
Mar 3, 2025
John Carfi, CEO of Ingenia and expert in affordable housing, shares his compelling insights on leadership and productivity. He emphasizes the value of being admired over being liked in business. John reveals how quitting sugar and processed foods transformed his focus and energy, enhancing his mental clarity. He also highlights the critical role of first impressions in building rapport quickly, along with practical tips for maintaining personal fulfillment amidst a busy schedule.
20:00
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Quick takeaways
- John Carfi emphasizes the importance of being admired in business to foster genuine connections rather than merely striving to be liked.
- He highlights that quitting sugar and processed foods significantly improved his focus and productivity throughout the day.
Deep dives
The Importance of Mental Strength in Leadership
Experiences that test mental strength can reveal latent leadership abilities. During an Outward Bound program in the Australian bush, the guest discovered his capability to remain calm and guide others while facing challenges. This newfound awareness of his mental fortitude inspired him to take his career more seriously, prompting a shift in how he approached both personal and professional development. By recognizing his leadership potential in high-stress situations, he learned the value of maintaining composure and taking charge when necessary.
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