Bagley Talks to an Important Person
14: Creating Mischief: How Greg Hahn turned a major setback into the industry's most talked about agency
Nov 19, 2024
In this engaging talk, Greg Hahn, Co-Founder and CCO of Mischief @ No Fixed Address, shares his journey from a pandemic layoff to establishing a celebrated creative agency. The conversation highlights amusing celebrity encounters, including a hilarious haircut story involving Jennifer Aniston. Hahn candidly discusses the importance of resilience and fun in creativity, the balance of personal insecurities in the industry, and the unexpected lessons learned from charming t-shirt tales during the OJ trial. It's a vibrant exploration of creativity, leadership, and the magic of the advertising world.
01:06:31
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Quick takeaways
- Greg Hahn transformed his career setback into a successful agency by launching Mischief shortly after being laid off from BBDO.
- Emphasizing a playful mindset, Hahn believes that a relaxed environment fosters creativity and innovation within the agency's work culture.
Deep dives
Greg Hahn's Transition to Mischief Agency
Greg Hahn discusses his journey from being laid off at BBDO to founding Mischief, where he embraced a fresh start amidst uncertainty. The public nature of his dismissal served as a shock, not just for him but for many in the industry, creating a narrative of resilience during challenging times. Rather than wallowing in despair, he leveraged this moment as an opportunity, reaching out to potential partners and swiftly launching Mischief within weeks. This transformation underscores the significance of adaptability and a positive outlook during unpredictable career shifts.
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