Med Spa Success Strategies How to Build A Multi-Million Dollar Med Spa with Dr. Carol Clinton
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Mar 30, 2023 Dr. Carol Clinton, Founder of Timeless Skin Solutions and author of Med Spa Confidential, shares her journey from emergency medicine to building a thriving medical spa. She discusses effective marketing strategies and the importance of exceptional patient experience. Carol emphasizes the need for competitor analysis, clear communication, and empathetic leadership in growing a successful practice. She also touches on the value of comprehensive training for staff and the role of time management in enhancing service quality, drawn from her unique experiences.
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Med Spa Origins
- Dr. Clinton's med spa journey began in 2004, inspired by a friend with branding expertise and experience working with a traditional spa.
- This allowed her to combine medical knowledge with spa business practices for a unique approach.
Improving Service
- To improve service, visit other businesses and see what they're doing.
- Adapt and implement successful strategies, and consistently seek feedback from customers and employees.
Honest Feedback
- Send confidential patient surveys monthly to get honest feedback.
- Show patients you've addressed their concerns, encouraging them to reply more openly in the future.