Marketing School - Digital Marketing and Online Marketing Tips The ROI of creators is… 0?, and Brand trust: Why human attention beats algorithms
Sep 3, 2024
Dive into the world of influencer marketing as the hosts dissect the questionable ROI of popular creators. Discover why partnering with micro and nano influencers might yield better results for brands. The importance of brand trust takes center stage, emphasizing that genuine human attention often outshines algorithm-driven strategies. Plus, the conversation touches on the need for evolving marketing tactics to keep up with social media trends and foster authentic connections with audiences.
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