AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
My First Million
From Nonprofit Founder To Building A $300M Pilates Business
Sep 18, 2024
Anne Mahlum, founder of SolidCore and Back on My Feet, shares her inspiring journey from launching an $8M nonprofit to building a $300M Pilates empire. She discusses the challenges of entrepreneurship, including the risks of betting her life savings on a fitness studio. Mahlum touches on the importance of negotiation skills, community engagement, and unique marketing strategies that fueled her business growth. Alongside heartfelt stories from her nonprofit work, she emphasizes the transformative power of physical activity in fostering resilience.
01:06:19
Episode guests
AI Summary
Highlights
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Anne Mahlum's journey from founder of Back on My Feet to creating Solidcore underscores the transformative power of community-centric approaches in business.
- Solidcore's rapid growth was driven by a unique blend of profitable business strategies and strong brand loyalty cultivated through community engagement.
Deep dives
Founding Solidcore and Early Success
Anne Malum founded Solidcore, a Pilates studio, after successfully raising funds and generating substantial early revenue. She bootstrapped the business, starting with an initial investment of around $100,000 and achieving sales of approximately $1.5 million in the first year. The studio's unique approach combined high-quality fitness experiences with community engagement, allowing it to quickly scale. Within nine years, Malum managed to sell the enterprise for approximately $350 million, showcasing the effectiveness of her business model and vision.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode