271: Rising through the Club Ranks: Tom Wallace's Story
Jun 13, 2023
auto_awesome
Award-winning manager Tom Wallace shares his journey from shining shoes at a country club to GM at Oakmont CC. Topics include holistic human capital, creating an employer of choice culture, stay interviews, member relationships, and value beyond dues.
Importance of creating an 'employer of choice' culture through stay interviews and feedback for success in the club industry.
Value of strategic planning, good governance, and regular dues adjustments for club management and thriving in the evolving industry landscape.
Deep dives
Tom Wallace's Journey in the Club World
Tom Wallace's journey into the club world started with a pivotal life decision made by his father at a young age, leading him into various roles within the club space. From shining shoes to becoming an award-winning manager, Tom's progression showcased strong leadership skills and a dedication to building high-performing teams. His experience at different clubs, including Oakmont and Mediterra, highlighted his adaptability and success in turning around challenging situations.
The Evolution of a Leader
As Tom Wallace advanced in his career, he reflected on the importance of self-awareness and the transition from a 'hero leader' to a 'leverage leader.' He emphasized the value of being surrounded by brilliant people and recognizing the strengths of the team. Wallace's journey underscored the significance of integrity, accountability, and execution as essential traits for effective leadership in the club industry.
Encouraging Innovation and Risk-Taking
Amidst changing times, clubs are embracing creativity and innovation, exploring new avenues for engaging members through online platforms and unique experiences. Tom highlighted the importance of clubs taking risks, trying new approaches, and fostering a culture of continual improvement. Noteworthy initiatives include enhancing employee areas to prioritize staff well-being and elevate the overall club experience.
Strategic Planning and Accountability
Tom Wallace emphasized the value of strategic planning and good governance in club management, urging clubs to have a clear business plan and vision for the future. He emphasized the need for regular dues adjustments to keep pace with rising costs and emphasized the importance of holding members accountable for their actions. By focusing on strategy, accountability, and forward-thinking initiatives, clubs can thrive and adapt in an evolving industry landscape.
Do you ever wonder what it takes to rise through the ranks and thrive in the club world? This episode of Private Club Radio features a fascinating conversation with Tom Wallace, an award-winning manager and partner at KK&W. From shining shoes as a teenager at a country club to becoming the general manager at Oakmont Country Club, Tom shares his incredible journey and the valuable lessons he's learned along the way.
We uncover the secrets of Tom's success, including his holistic approach to human capital and the importance of creating an employer of choice culture. Stay interviews, leveraging relationships with members, and giving young professionals the opportunity to provide feedback are essential ingredients to success. Get ready to absorb invaluable insights on recruitment, orientation, training, recognition, retention, and team development that can benefit any club.
Wrapping up our conversation, Tom highlights the power of relationships and networking in the club world. We discuss how clubs can create value for members beyond initiation fees and dues, the significance of self-awareness, and painting a vision for the club. Don't miss this opportunity to learn from Tom Wallace's wealth of experiences and expertise in the club world.