How I Tested That Amer Abu-Khajil | How I Tested AI Enhanced Customer Research
Dec 18, 2024
Amer Abu-Khajil, founder of Perceptional and former Amazon product manager, shares his unique journey from civil engineering to tech innovation. He dives into the vital skills from engineering that apply to product management, emphasizing the importance of testing and validation. Amer discusses effective customer interviewing techniques and AI's role in enhancing user research, highlighting the balance between automation and human interaction. He reveals insights on building sustainable business models, validating ideas, and understanding customer needs.
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Engineering to Product Journey
- Amer Abu Khajil transitioned from civil engineering to tech product management, drawing parallels between building physical structures and digital products.
- He managed stakeholder alignment and detailed project stages both at airports and in tech startups.
Value of Options in Validation
- Offering multiple options in early stages reduces risk in project and product development.
- Evaluating alternatives before heavy investment is critical in both engineering and startup validation.
Separate Problem and Solution Validation
- Separate problem validation from solution validation in your testing process.
- Validate the problem first before exploring and validating multiple solution options.