The Product Manager
Why Is It So Hard to Innovate? (Hint: There’s a Better Way) (with Alexander Wennerberg)
Apr 24, 2024
Alexander Wennerberg, Founder of Hives.co, discusses demystifying innovation as a byproduct of constant pursuit and progress. Topics include navigating innovation challenges, tools for ideation, fostering creativity, and involving stakeholders in decision-making for successful products.
20:24
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Quick takeaways
- Innovation should be viewed as a byproduct of progress and problem-solving, not just a mystical goal.
- Understanding feature requests as signals of underlying problems can lead to more effective product development.
Deep dives
Defining Innovation as Progress and Problem-Solving
In the podcast episode, the guest, Alexander van den Berg, founder of Hives.co, challenges the traditional view of innovation by emphasizing progress and problem-solving as key components. He suggests that innovation should be seen as an outcome of moving forward in the right direction through creating new solutions to problems or opportunities. By reframing innovation as progress, organizations can better focus on overcoming challenges and driving meaningful change.
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