The Graham Cochrane Show

Ignore your competitors (your success depends on it)

8 snips
Apr 16, 2024
Explore the dangers of copying competitors and the importance of collaboration over competition in achieving business success. Discover the motives behind mimicking others and the pitfalls of seeking advice from unreliable sources. Focus on longevity and authenticity in business by prioritizing audience needs and staying true to your unique vision.
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ANECDOTE

Friendship Over Competition

  • Graham Cochrane shares how he and Joe Gilder, industry peers, became collaborators instead of competitors.
  • Despite being friends and partners, Graham felt distracted by Joe's success and unsubscribed from his emails to focus better.
INSIGHT

Copying Competitors Is Risky

  • Copying competitors can be harmful because you don't know if their strategies are profitable or suitable for your business.
  • Many successful launches or tactics may look impressive but might cost more than they earn in reality.
INSIGHT

One-Size Strategies Don't Fit All

  • Even if a competitor's strategy works, it may not work for your audience or business.
  • Blindly copying can waste time or even harm your progress if you're already doing what suits you.
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