

The Man Behind the Sidemen's $100M Empire
4 snips Aug 21, 2023
In this episode, Jordan Schwarzenberger, the Sidemen's manager, shares insights on the ups and downs of launching Sides and why he won't work with anyone else. They also discuss the rise of the Sidemen, the importance of strategy and decision-making, the evolution of Sidemen Sunday, the expansion of the brand, and challenges of monetizing as a creator.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11
Introduction
00:00 • 3min
The Rise of the Sidemen
02:34 • 9min
The Importance of Strategy and Decision-making
12:04 • 16min
Evolution of Sidemen Sunday and the Role of Key Team Members
28:15 • 7min
Expansion and Launch of Box Park Wembley
35:24 • 6min
The Launch of Sides and Vodka: Challenges and Success
41:51 • 19min
Balancing Friendship and Business
01:00:52 • 8min
The Success of the Sidemen's Retail Store and Physical Presence
01:09:02 • 2min
Organization of the Sidemen
01:11:28 • 4min
The Evolution of Content Creators and Building Genuine Connections with Fans
01:15:22 • 6min
Challenges of Monetizing as a Creator
01:21:12 • 20min