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Using YouTube As A Business Canvas | Building A Committed Audience With Justin From Justin Resells
May 24, 2024
Justin, a serial entrepreneur, shares how he pivoted his channel to find his target audience, his creation process, making money on YouTube, and analyzing YouTube analytics. The discussion covers content strategy evolution, data-driven content optimization, storytelling in videos, and AI tools for maintaining audience engagement.
32:15
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Quick takeaways
- Justin's channel evolution showcases the importance of finding a niche and creating valuable content based on expertise and experiences in reselling.
- Emphasizing data analysis helps Justin refine his content strategy, focusing on click-through rates to optimize engagement and viewer click-throughs.
Deep dives
Passion for Reselling Drives Content Creation
Justin's journey into YouTube content creation stemmed from his passion for reselling and sharing knowledge with others. Over the years, his channel evolved from sharing sales numbers on spreadsheets to developing the Flipwise application, catering to resellers' needs. By focusing on a niche he deeply cares about, Justin authentically connects with his audience, creating valuable content based on his expertise and lived experiences in reselling.
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