2Bobs—with David C. Baker and Blair Enns

Grow or Die?

8 snips
Oct 8, 2025
Exploring growth as a fundamental force in the universe, the discussion dives into how genuine progress is often mistaken for mere metrics like revenue. The hosts examine the idea that learning and self-exploration are the true measures of growth, contrasting stagnant cultures with those that thrive on standards. Delving into the interplay between problem-solving and growth, they highlight the perpetual challenges that drive innovation. Ultimately, they argue that embracing the struggle is essential for businesses and individuals alike.
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INSIGHT

Growth As A Fundamental Drive

  • Blair argues growth (learning/expansion) is a fundamental drive across biology, ideas, and possibly consciousness.
  • He links growth to conjecture and criticism as the twin actions that produce advancement.
INSIGHT

Conjecture And Criticism Drive Evolution

  • Blair connects evolution of genes and ideas through conjecture and criticism, citing Deutsch and Dawkins.
  • He treats memes like genes: both evolve by proposing and testing variations.
INSIGHT

Consciousness As The Substrate

  • Blair highlights theories of everything that place consciousness at the substrate of reality.
  • From that view, consciousness itself aims to grow, making striving central to existence.
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