Frequent Miler on the Air
World of Hyatt’s decline by a thousand cuts | Coffee Break Ep12 | 5-28-24
May 28, 2024
Discussion on the decline of the World of Hyatt program, including Category 8, peak pricing, and expensive award charts. Analysis of disappointments such as partner terminations, introduction of dynamic pricing, and poor value vacation rentals. Highlighting the benefits of Hyatt's top-tier status, milestone rewards, and sharing options. Concerns raised over diminishing point value and program changes.
19:10
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Quick takeaways
- Hyatt's introduction of Category 8 and peak pricing raised concerns about increasing point costs for luxury properties.
- Despite some setbacks, World of Hyatt offers top-tier elite benefits, milestone rewards, and good point value for properties on the award chart.
Deep dives
Hyatt's Category 8 Devaluation and Peak Pricing Introduction
Hyatt introduced category 8, a new level above category 7, leading to increased point costs for select luxury properties, causing concerns about further move-ups. They also implemented peak pricing, impacting award costs with notable increases over the years. The introduction of peak pricing raised award costs significantly, making it challenging to maintain value compared to the rising hotel room prices.
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